A couple of stories relating to online engagement in the UK:
The new service aims to address issues affecting older people and to encourage social networking and debate between senior citizens. Developed in conjunction with the Hansard Society as part of the government’s Generation Xperience campaign, which staged the first ever UK Older People’s Day on 1 October 2007. In a strange coincidence, Saga has recently started up its own version. As the Register says (with easy cynicism):
older people have a lot of time on their hands, money to burn, and – if you believe antiques scammers – they’re gullible. In short, they’re the perfect web 2.0 target market.
One experienced web user describes his practical experiences of attempting to engage with one of the UK government’s consultations. The net result: users send requests in; nothing happens.